Online business owners who want to keep customers and get more sales make sure that their websites are active, relevant, and promoted effectively. Best practices involve knowledge of Google SEO and other search engine optimization tips and techniques. This goes with any website producers and publishers who want to increase their website traffic.
Other entrepreneurs avail the services of a search marketing consultant or Internet technical guru. The reality is that a website or a blog is useless without traffic. How then can website traffic be increased or become tremendously popular? To do this, here are proven tips and strategies:
Write Quality Content to Increase Traffic
Content of the Web site should be maintained. Some topics will do with 5 articles or posts per week, while others could need 5 articles a day. Reader will know more or less when a post is scrapped up. It also helps when others want to link up because the article has quality content and regularly updated. Visitors and customers will also keep coming back.
Get Your Website Listed in Directories
Submit the website to all the major web directories. This greatly generates traffic directly from the directories, and improves link popularity. Some of these directories include Yahoo, DMOZ and Best of the Web.
Create RSS Feed
This is another way by which people can interact with the website content. RSS feed means "Really Simple Syndication" or "Rich Site Summary" feed. It provides summaries of web content in a simple format which is available through an RSS feed reader, or through some browsers. It shows what's new with the website's content since the last time the feed was checked, without having to visit the website itself.
Use Online Social Networking like Twitter and Facebook
The Most famous are Twitter, Facebook, Stumble Upon, Digg, MySpace, Squidoo, LinkedIn, among many more. They usually draw tons of traffic. The key to remember is to write/create an article or post worth promoting and it might spread fast. One feature of Facebook, for example, is the fan page which makes people want to become a fan. With Twitter, the key is to follow those that have related interest. Others will tweet articles, which is definitely a traffic boost. Digg can be a challenge, but with patience and a great article, it can produce a massive amount of traffic.
Submit to Online eZine Directories
The key is to write-up articles related to the website and submit to eZine article directories. Examples are eZineArticles and GoArticles. A link back placed somewhere in the footer can help the article rank fairly fast in the search engines.
Post Comments on Blogs, Forums, Discussion Boards and Chat Rooms
Insightful comments can be done in relevant sites focused on particular industry or interest. There are forums and discussion boards available for all kinds of topics. A post once or twice weekly is good enough, and if allowed, a signature link can be included, enough for others to click on the commenter’s profile and a visit to the site. That’s traffic!
Get Links to the Website
Links from people with related or complimentary sites help. This strategy may not bring immediate traffic, but once other people notice that the link improved their traffic, they just may return the favour. Links lead to clicks on to the website and help to improve search engine rankings.
Use a Mailing List
A mailing list facilitates communication to multiple recipients at once. It is a list of e-mail addresses used by businesses or an individual to send messages to multiple subscribers. It provides routine notifications about events, sales discounts or other special sales campaigns. The email recipients (with consent to receive) can be reached only by sending one email to the main online mailing list address.
Offer to Guest Post and Vice-Versa
There’s no harm in trying to offer a proposal to guest write by contacting another website owner. Likewise, relevant others can be offered to guest write in the owned website. Some blogs gladly offer guest writing to those who can provide articles or posts with related niche topics.
Hold an Online Contest
Contests can be exciting and fun. A simple gift card can be awarded to the winner/s. The contest can be announced in Facebook and Twitter. Examples are essay contests, short essays with provided prompts, drawings and photo contests.
There is nothing like organic searches through the major online search engines like Google, Yahoo, or MSN/Bing, and finding one’s website in the first page among millions of search results. With these tips, patience and hard work, increase in website traffic should eventually pay off.
Interested readers may want to check out these articles: Home Business Marketing Ideas and Opportunities, Money Tips and Ideas for Wealth Creation, Business Ideas from Successful Small Business, Best SEO Services and Google Search Engine Optimization Resources, Strategies to Start Making Money Online on Shoestring Budget, Importance of Email Signature for Small Business Owners and Increasing Web Traffic for Free.
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